What are the top 10 social media trends for 2023? – PR Week

November 19, 2022

Predictive analytics, decentralised networks and multi-sensory experiences are three social media trends for 2023 identified in a new report.
by Elizabeth Wiredu 27 October 2022
The report, from consumer intelligence platform Talkwalker and customer engagement firm Khoros, identified the following trends by gathering data from a variety of media, including news sites, social media channels, blogs and forums.
“In this new environment, marketers must focus on forging symbiotic relationships through a better understanding of online conversations and taking quicker action,” said David Low, global chief marketing officer at Talkwalker.
“It’s this new understanding that will help brands create meaningful experiences and become closer to their consumers.”
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